If you’re familiar with the term "street style", or you’re into sneakers, fashion, or culture, this episode is for you. Today’s guest is Philipp Triebel,  the Head of Engineering at Highsnobiety, an online lifestyle news site, which has gone a long way from a small team of 5 people writing articles online. In this episode of the Challenge Accepted series, Piotr and Philipp discuss the difficulties of turning an online lifestyle magazine into an eCommerce store while figuring out the best way to accommodate the specificity of the “drop” sales model on their website. Let’s begin!