The Modern Club Management Podcast

#7: David Thomson | Essential skills for being persuasive and influential


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Re-broadcast! Going all the way back to the beginning we bring you some of my favourite conversations from The Modern Club Management podcast. Watch out for some new episodes coming soon.


David Thomson - Positive mental attitude | Framing | Questions are the Answers | Influence


David is the CEO and founder of Suada.com, which is a social learning platform that blends online learning with the critical element of human engagement. David has built and sold a number of highly successful businesses in various fields within the financial sector. A passion for sales has taken David all over the globe and as a lifelong learner he trained under the godfather of persuasion and influence; Dr Robert Cialdini, who quite literally wrote the book on the subject; to deepen his understanding of this critical subject, which we will dive in to today and learn how we can benefit from an understanding of this field.


Do you wish you could be more successful influencing your board to move in the direction you want? Need to make more sales to hit budget? Then this is the episode for you!


This episode is brought to you by Suada! Suada is the social learning platform that delivers high-quality blended learning with human connection. Suada is on a mission to revolutionize the digital learning space through restoring the critical element of human engagement that has gotten lost in online learning. 


Using these skills helped me attain a job offer as the Director of Golf at a Golf Digest Top 100 in the world ranked course. But don't just take my word, and the 97% 5* reviews it has had on Trustpilot for it, try it yourself. All you have to do is email [email protected] and quote "The Modern Club Management Podcast" to claim your FREE enrolment on to the reciprocity course to start your journey to become a more influential and persuasive communicator.


Selected links from the episode

Influence by Dr Robert Cialdini

The Success System That Never Fails by William Clement Stone

Jocko Willink

Learned Optimism by Martin Seligman

Benjamin Franklin

Thinking Fast, Thinking Slow by Daniel Kahneman

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The Modern Club Management PodcastBy Ed Chapman & Michael Herd