In this episode of Make Business Personal, Ashton Henry, founder of Small Studio, social media manager and branding expert, shares her expertise on social media for business owners. Ashton emphasizes the importance of consistency, branding, and engaging with the right audience on social media. She also encourages listeners to show up authentically on social media and start building trust with their community. 

• The range of social media strategy content you covered in The Accelerator program 0:48
• The top three things entrepreneurs need to know about social media strategy in business 2:37
• One action you want all listeners to take right now in their entrepreneurial journey 8:55
• One bonus business tip about succeeding in entrepreneurship 10:48

Quotes

• “Consistency is really number one.” 4:11
• “I don't want you following your competitors. I want you following the people that you wanna work with.” 5:37
• “When you are in your role as your business, you need to be mindful of your audience and who you're attracting and you need to engage with your clients. You need to be saying congratulations on your new baby. You need to be able to (when you) jump on call and say, oh my gosh, I saw that you were just in Spain. Tell me all about that! That connection, that socialness is really what social media is about.” 6:11

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