Truer Business Podcast

7. Katie Oglesby on Cultivating Community for Your Business


Listen Later

Katie Oglesby is a Wisconsin-based garden designer and garden and healthy lifestyle coach committed to helping people develop a deeper connection to their food through the transformative experience of organic gardening. She is the founder of the Kitchen Garden Design House, a Wisconsin-based business that specializes in crafting bespoke kitchen gardens that seamlessly blend elevated aesthetics with sustainable, garden-to-table living practices. Katie also runs the Garden-to-Table Community, an online membership for new gardeners all learning to support their health and family’s well-being with their own gardens and garden-to-table recipes.

Key points! “Gardeners have a growth mindset”

  • Making big pivots in your first year of business (the thing you thought you were going to do to what you actually do)

  • From health coaching to garden design and garden coaching

  • The power of word of mouth marketing in a community based business

  • Working a day job to support the growth of your dream job, and then transitioning between full time to part time, to full time in your new business

  • Building your portfolio from the ground up (professional photography, and get some people in those pictures!)

  • Cultivating your community by not just offering a product or service, but support to help your people succeed with your products and/or services (like The Garden to Table Membership)

Links:

Get Katie’s free MicroGreens Guide and her How to Grow Herbs + Greens guide at https://www.katieoglesby.com/education

Katie's website

Podcast website Say hello: [email protected] Follow Kara & Lauren on Instagram: @karacocreative @truerwordsbylauren

...more
View all episodesView all episodes
Download on the App Store

Truer Business PodcastBy Kara Ferreira and Lauren Van Mullem