A lot of us secretly sensitive types experience marketing as this aggressive, right-brained attempt to manipulate people into working with us - which feels gross and counter to being a Soul-Sourced™ Entrepreneur. Plus, hyped-up, fear-based messages tend to attract high-strung, frightened people. Which is not the vibe we’re going for, right? Tune in for an examination of some fast, hard marketing rules. In particular, 7 of them I personally broke, that you can break too - if it feels good. 

NOTE:  This is not an anti-marketing rant.  This is not a new set of rules to follow. This is my story of what worked for me. 

I’m going to walk you through 7 marketing rules (that I spent over $1M in coaching and mentoring to learn) and the reasons I decided they didn’t work for me. You’ll also hear why I believe I was still able to build two pretty darn successful businesses despite my choice to go rogue.

Get my candid take on traditional strategies like list-building and joint ventures. Find out what I think of social media as a marketing tool. Then I’ll dispel some marketing shoulds, nevers, and always-es that actually block your ideal clients.

I’m also sharing some exciting news about Uplevel Café. And, proposing a business challenge to help you make the most of this summer while the world opens back up. 

My hope is that by telling you what I’ve done (and haven’t done), you’ll be inspired to dig deep and figure out what works best for you, too.

Featured in this Episode

• The One Thing I Know, from the Rain and Mud and Wild and Green Album - Listen to the full song on iTunes or YouTube Music