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7: Setting benchmarks in inclusive eyewear design | Ackeem + Shariff, Reframd


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In this episode I spoke with Ackeem Ngwenya and Shariff Vreugd, the co-founders of Reframd. Reframd is using modern technological advancements in data processing and machine learning to create inclusive eyewear products for our diverse world.

We dived into the following topics (and more): 

  • How pioneering on a hunch became a fully fledged fashion benchmark 
  • The innate biases in social media and crowd funding and how exploiting these helped find product market fit
  • Iterate fast: How 3D printing and facial scanning tightened feedback loops in product design
  • How to focus when there are so many opportunities to pursue 

Find out more about Reframd & get 25% off here

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