Do you know that on average, for every dollar spent on email marketing, it generates a $38 return?

Email marketing is a highly effective tool that can help your small business to increase sales. Here are seven steps that you will need to take to ensure that your email marketing is giving you the best bang for your marketing buck.

If you have any questions about this episode, pop on over to @howtodomarketingacademy on Instagram and drop me a DM. I’m going to be live every Friday at 9am to answer any questions that my community have about their marketing and I’d love to hear from you. ☺

About Jane Hillsdon

I'm a passionate award-winning marketer dedicated to helping small business owners make good decisions about their marketing.

I am the founder and CEO of a marketing agency called Dragonfly Marketing PLUS the founder of the How to do Marketing Academy.  I’m also the author of How To Do Marketing – A Comprehensive Guide For Small Business.  It's my mission to ensure that marketing is on the agenda for every regionally based small business in Australia. Why? Because I know that when marketing is done properly, it can help your business grow.

On the marketing front, I am a Certified Practicing Marketer (CPM), a member of the Australian Marketing Institute (AMI) NSW Committee and a head judge for the AMI Awards for Excellence. I was awarded the Small Budget Marketing Award at the AMI Awards for Marketing Excellence in 2017, 2018 and 2019.

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