Listen to learn what to do to attract the trillion dollar missed market niche - yes. Those who are hard of hearing. The laws for the deaf for American Disabilities have been active since 1990 and ignoring this population has cost corporations millions of dollars. When Barnes Communication Solutions Sensitivity and Awareness Hearing Loss Training. To help you know what your rights are after the 2008 for Amended American Disabilities Act for Communication Disabilities. Which are hearing loss, blindness, and speech disorders. There are 3.4 million people in wheelchairs, canes, and walkers. Taking the extrapolation of the Johns Hopkins Study it is 20% of any community that is hard of hearing, while 1 to 3% of the population is deaf, and the other communication disabilities are in the millions are well. Yet very little is being done. So, take a listen and learn how to address this community for more retention, sales, inclusion, and equality. Because no matter what other disability you have you might have a hearing loss.