In this episode you'll learn what lead generation is, why it's important for consistent revenue, and the 4 phases to optimize in your business right now. You'll learn where most entrepreneurs have a huge gap keeping their audience small and revenue inconsistent and strategies to overcome the lead generation gap in your own business.Today is also day 7 of the 30 Days of Podcasts Giveaway. Nov 4th - Dec 3rd I’m releasing 1 new episode every day and giving you the opportunity to be featured on the show and win epic prizes.To enter the giveaway screenshot and share this episode to your Instagram and/or subscribe to the show and leave a review. The more you participate throughout the month the more entries you’ll receive. The prizes include:- 2 Amazon gift cards- a full scholarship to the Movement Marketing Method program - 3 free private mentorship sessions with me- the chance to be our featured Movement Leader on an episodeThe Movement Marketing Method™ group program is now open for enrolment. Check it out here: www.rickileewalls.com/mmm