February 07, 2026

7 Things I’ve Learned From a Messy Pivot in My Business

24 minutes

Pivoting can be genuinely messy.🫨

Over the past while, I’ve been in the middle of a pivot in my style coaching business, one that’s brought up doubt, confusion, relief, clarity… often all in the same hour!

As an emotional projector, here are 7 things I’ve learned along the way:

1. A pivot often starts as discomfort, not inspiration
Most pivots don’t begin with a big vision. They begin with something quietly not working anymore even if it looks fine from the outside.

2. You can’t think your way through a pivot
I tried. A lot.
But clarity only came when I slowed down, regulated my nervous system, and let decisions land over time instead of forcing them.

3. Emotional waves are part of the process, not a sign you’re doing it wrong
Some days I felt convinced. Other days I questioned everything.
That wasn’t instability, it was information.

4. Letting go of old identities is harder than letting go of strategies
What surprised me most wasn’t the practical change, it was releasing who I thought I needed to be to be “successful.”

5. Everything does not need to be new
This was a big one.
I didn’t need a new business, a new group, or a new identity. I needed to build from what already felt safe and true.

6. Capacity matters more than potential
Just because I could build something from scratch doesn’t mean I should.
Honouring my real capacity changed everything.

7. The right pivot brings relief before confidence
The first sign I was on the right path wasn’t excitement — it was exhale.
A sense of “I can stay here.”

I’m sharing this because I know many of you are in quiet pivots of your own - questioning, reshaping, re-finding your footing.
This space is open again but for real conversations about growth, business, nervous systems, and sustainability.
If you’re pivoting too, this is for you.