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7 Things You Can Do With Your Autoresponder Sequence (Episode #78)
Hello there! Welcome to another episode of Coffee Break Blogging where we are going to talk about your email list some more. We are on Stage 3 of the overall cycle of building our online business; that we are talking about in Coffee Break Blogging and Stage 3 is all about building and using our email list effectively.
Your autoresponder sequence is what allows you to put a large part of your business on automatic. At the very least, it saves you a lot of work. But, what do you put in your autoresponder?
So in this episode, we discuss 7 different strategies you can include in your automatic email followups. These strategies will allow you to provide lots of value to your subscribers, make sales on auto, AND get an ongoing flow of feedback from your subscribers which you can use to make better content for them.
When we started Stage 3; this is going back to Episode 70 or so, we talked the one about how to get people on to your list, we talked about lead magnets, we talked about putting together opt-in forms; things like that. In the last episode we talked about the perfect opt-in confirmation page. That is going to be the first page that they see right after they opt-in.
Today, we are going to talk all about what do you send them after they have subscribed. Obviously, putting people on to your list is useless unless you send them things. That part should be pretty obvious. Now the good thing about an autoresponder is that you can put a lot of this on automatic. Obviously you can email people, email your list on a one-off fashion. So you type something, you hit send and it is real time. And there is definitely a place for that. You will be doing that with your list. However, you also want to be using your autoresponder; your follow up sequence capability so you do not have to do everything manually. Because I have seen people make a mistake of doing this list and then they are like, "I don't know what to send them" and then they just don't send anything and that is such a waste of an asset when you do that.
So let us jump right in to what to do with this autoresponder sequence. And we are going to talk about 7 specific things to do.
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By David Risley: Online Entrepreneur, Blogger, Blog Marketing Strategist
4.8
7777 ratings
Hello there! Welcome to another episode of Coffee Break Blogging where we are going to talk about your email list some more. We are on Stage 3 of the overall cycle of building our online business; that we are talking about in Coffee Break Blogging and Stage 3 is all about building and using our email list effectively.
Your autoresponder sequence is what allows you to put a large part of your business on automatic. At the very least, it saves you a lot of work. But, what do you put in your autoresponder?
So in this episode, we discuss 7 different strategies you can include in your automatic email followups. These strategies will allow you to provide lots of value to your subscribers, make sales on auto, AND get an ongoing flow of feedback from your subscribers which you can use to make better content for them.
When we started Stage 3; this is going back to Episode 70 or so, we talked the one about how to get people on to your list, we talked about lead magnets, we talked about putting together opt-in forms; things like that. In the last episode we talked about the perfect opt-in confirmation page. That is going to be the first page that they see right after they opt-in.
Today, we are going to talk all about what do you send them after they have subscribed. Obviously, putting people on to your list is useless unless you send them things. That part should be pretty obvious. Now the good thing about an autoresponder is that you can put a lot of this on automatic. Obviously you can email people, email your list on a one-off fashion. So you type something, you hit send and it is real time. And there is definitely a place for that. You will be doing that with your list. However, you also want to be using your autoresponder; your follow up sequence capability so you do not have to do everything manually. Because I have seen people make a mistake of doing this list and then they are like, "I don't know what to send them" and then they just don't send anything and that is such a waste of an asset when you do that.
So let us jump right in to what to do with this autoresponder sequence. And we are going to talk about 7 specific things to do.