Moving The Needle

7 Ways Med Spa Owners Waste Money on Ads Without Realizing It


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Are your marketing dollars going to waste? In this episode, Chris explains the most common mistakes med spa owners make with advertising and how proper delegation, strategy, and budgeting can prevent costly errors. Learn why hiring a marketing manager isn’t just about salary, how to avoid burnout by distributing responsibilities, and why execution matters as much as strategy.

Chris breaks down:

  • The real cost of hiring marketing talent, including salaries, benefits, and tools

  • Why salary alone does not guarantee effective strategy

  • How focusing on actions that move the needle can save time and money

  • Delegation strategies to prevent burnout and improve results

Key Takeaways:

  • Avoid burnout by distributing responsibilities wisely

  • Focus on activities that actually impact results

  • Entry-level marketing managers typically cost $45k–$60k; experienced talent $65k–$90k, before benefits and tools

  • Salary ≠ strategy; execution requires proper delegation

  • Investing in strategy is as important as hiring talent

  • Understanding hiring costs is essential for realistic budgeting

👉 Get your free Med Spa Brand & Funnel Audit: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://themedspaagency.com/discovery-call/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

👉 Join our⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook Group for Med Spa Marketing Tactics and Tips⁠⁠⁠

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Moving The NeedleBy Chris Fink