Sustainability stories from Pakistan

In this episode of The Thing About Cotton, our hosts – Eimear McDonagh & Camille Cluzel - explore how sustainability in Pakistan's cotton industry is being driven by innovation, industry collaboration, and, most importantly, the empowerment of women. They are joined by sustainability expert Rebecca Owen From Better Cotton and Iqra Inam, Head of Sustainability at Sapphire Textiles, for an insightful discussion on the evolving role of women in cotton, the intersection of local farming with global ESG goals, and the importance of transparency in the supply chain. Tune in for a fascinating conversation on how Pakistan is weaving sustainability into its cotton industry, one bale at a time.