Conversation with Chad Engelgau, the Chief Marketing Officer and Head of Strategy of Acxiom, one of the most well respected data companies in the world, and a true subject matter expert at data-driven marketing.

#70 - How to Be a Better Data-Driven Marketer

A Shark's Perspective cuts through buzzwords to deliver actionable tactics in marketing, sales, customer experience, and leadership.  It's Fearless Differentiation for growth-minded leaders to dive deeper, make waves, and win.

Hosted by keynote speaker and shark diver Kenneth "Shark" Kinney, the show features candid conversations with top authors, executives, and innovators about what actually drives revenue and loyalty. Real talk, proven plays, no fluff. 
Dive deeper at kennethkinney.com.

Business

A Shark's Perspective cuts through buzzwords to deliver actionable tactics in marketing, sales, customer experience, and leadership. It's Fearless Differentiation for growth-minded leaders to dive deeper, make waves, and win. Hosted by keynote speaker and shark diver Kenneth "Shark" Kinney, the show features candid conversations with top authors, executives, and innovators about what actually drives revenue and loyalty. Real talk, proven plays, no fluff. Dive deeper at kennethkinney.com.

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#70 - How to Be a Better Data-Driven Marketer

#70 - How to Be a Better Data-Driven Marketer