Today, we’ll sit down and hear from Jacob Peters, co-founder of Launch House and Commsor, two community-led and data-driven startups. As a frequently uprooted army brat, Jacob prioritized fitting in with his peers. So, he dumbed himself down and hid his genuine interests, including math and LEGOs. He led a double life playing the part of a “cool kid” at school while secretly running a LEGO empire with the help of his family.

After suffering a traumatic brain injury, Jacob finally dropped the facade and followed his authentic passions. Jacob immersed himself in the world of data science and started creating internal incubators at JP Morgan. In his role, he used the networking skills he’d developed as a LEGO mogul and the emotional intelligence he’d gained as an undercover nerd to build an authentic data science community. This authentic community served as rocket fuel for Jacob’s entrepreneurial endeavors and would ultimately lead to his startup today: Launch House.

Relevant Links

Community Club

https://www.community.club/

Commsor

https://www.commsor.com/

Commsor Twitter

https://twitter.com/commsor?lang=en

Launch House article on TechCrunch

https://techcrunch.com/2020/10/15/founders-hacker-hype-homes-remote-work/

Launch House Twitter

https://twitter.com/launch_house?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

Brain Injury Association of America

https://www.biausa.org/

Brainline

https://www.brainline.org/people-brain-injury/community-support

LEGO’s Adult Fandom

https://www.wired.co.uk/article/lego-60-anniversary-afol-community-adult-lego-fans

LEGO – Turning Your Customers into Your Community

https://hbr.org/2020/01/turn-your-customers-into-your-community

LEGO and Community Building

https://www.socialmediatoday.com/content/what-lego-taught-me-about-community-building

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