Here are 21 lessons that I have learnt along the way:

1) Time: Only do, what only you can do. Delegate the rest.

2) Delegation: When delegating focus on the desired output, not the input.

3) Health: Remove alcohol from your diet. It can drastically improve your life.

4) Money: If you want to make money, collaborate with people that focus on making money.

5) Love: When in doubt, ask yourself the question: what would love do in this situation?

6) Growth: Dedicate 1/3 of your time to personal growth, 1/3 to your contribution to society and 1/3 to family, friends and freedom.

7) Consciousness: Experiment with things like breathwork, meditation, psychedelics, tantra and vipassana. You will find out why ;-)

8) People: Accept meetings from strangers. Assume that they come to you for a reason.

9) Serendipity: Don't always focus on Return on Investment. A random thing can lead to another thing later.

10) Employees: Let them pick their own job titles. They will appreciate it.

11) Customers: Aim for a 9/10 customer satisfaction and they will refer you to their friends.

12) Investors: Send them frequent updates. It builds trust.

13) Media: Invite journalists for lunch. They are humans too.

14) Assistant: Hire an assistant. So you can focus on your zone of genius.

15) Accountant: Hire an accountant. Pay your taxes on time. Solid finances is a hygiene factor.

16) Networking: Attend epic events (e.g. Burning Man, Envision Festival). Business opportunities come when you have fun.

17) Social: Share your stories and experiences on social media. People enjoy following people, not brands.

18) Mentors: Great mentors and coaches are crucial. Oprah Winfrey has four of them. Me too.

19) Risks: Often things are less risky than people want you to believe so.

20) Heart: Follow your heart. Life is too short to not do it.

21) Recipes: Create your own recipes for life. Take other people's advice with a pinch of salt ;-)