Joseph Lee went from selling electronics in parking lots at age 14 to building Supademo, the world's fastest-growing AI-powered demo platform. Born in Seoul, raised in Vancouver, and now thriving in NYC, Joseph shares his journey from creating multiple ventures to fund university, building North America's first demand-driven seafood marketplace, to discovering the power of interactive product demos. In this episode, he reveals his systematic approach to finding the right co-founder and idea, the viral growth strategies behind Supademo, and why location still matters for ambitious founders.

What You'll Learn:

• How to build multiple revenue streams as a student entrepreneur
• The systematic approach to evaluating startup ideas and co-founders
• Why product-led growth requires viral loops, not just free tiers
• Creative customer acquisition strategies that don't feel spammy
• How AI is transforming product demonstration and onboarding
• The real truth about location for immigrant entrepreneurs

⏰ KEY TIMESTAMPS:

05:15 - The 14-Year-Old Entrepreneur: Electronics Arbitrage Business

08:45 - University Ventures: Candles, Clothing, and Web Development

12:20 - Coastline Market Origin: Why Seafood Supply Chain Needed Disruption

15:30 - The Pandemic Pivot: From Marketplace to Business-in-a-Box

18:45 - The Supademo Lightbulb: When Demo Videos Weren't Enough

21:20 - The Systematic Startup Process: March Madness for Ideas

24:15 - Product Differentiation: Speed and Ease Over Feature Wars

27:40 - Target Market: B2B SaaS Teams Across Three Key Functions

30:45 - PLG Reality Check: Viral Loops vs. Free Tiers

33:30 - Early Customer Acquisition: Network, Reddit, and Value-First Approach

36:20 - Growth Momentum: Why Speed Solves All Problems

39:15 - Location Debate: SF FOMO and the Network Effect

41:25 - Optimistic Outlook: AI's Positive Impact on Wealth Distribution

🔗 Connect with Joseph:

LinkedIn: https://www.linkedin.com/in/jhylee/

Website: https://supademo.com

Try Supademo: Start creating interactive demos without signing up

🎯 About Supademo: Supademo is the world's fastest-growing AI-powered demo platform, helping B2B SaaS companies create interactive product demos for sales, onboarding, and customer success in minutes, not hours.

#Entrepreneurship #ProductLedGrowth #AITools #SaaSDemos #ImmigrantFounder #StartupGrowth #CustomerSuccess #B2BSaaS

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