Built to Last: The Right Foundation for Consistent Leads shows how a strong brand, TV/radio presence, and values-driven culture create predictable, high-quality lead flow. Learn how Matt Vukovich scaled deal volume, improved margins, and streamlined operations by building the right foundation for his business. From shifting away from cold outreach to brand marketing across TV, radio, billboards, Google, and Facebook, this episode breaks down what actually moves the needle for business owners who want consistent leads and a team that reflects core values. If you're aiming for durability (not just spikes), this is your blueprint for small and large markets alike.

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