You’ve probably heard that Content Is King (or Queen). But what does that even mean? When it comes to helping your audience or customer know, like, and trust you, content creation is where it is at.

You can spend all the time in the world creating beautiful pictures and captions, but they won't do anybody any good if they are sitting on your computer or your phone because you don't put out your content on a regular basis.

When we are consistent with creating content and putting it out into the work, we allow our potential clients and customers to start to trust us. This is one of the BIGGEST ways to build trust with our audience.

If you find that you aren’t showing up on the regular, and you’ve never used an online scheduler, this tip may blow your mind.

There are a million different apps out there that will help you plan out and schedule your post or Instagrams stories or Pinterest pins. Many of them are free for their basic program and have a paid plan. But either way, the tools are game changers!

I have two tools that I use weekly to help me be consistent in producing content. 

ASANA - Asana is an online work management tool. This is where I map out all of the content I’ll be releasing….whether on social media, this podcast, or my newsletter. It all goes into Asana. I can map, calendar, and rearrange my content super easily. Another amazing program to try is TRELLO. Trello has similar features, but a simpler user interface.

PLANOLY - I live for Planoly. This is the simple way that I can map out my IG feed to look exactly how I want it. I can get stats telling me the best times to post and save hashtag groupings.

CREATOR STUDIO - This is a great free option to manage your scheduled posts in Facebook and IG if you don’t want to mess with a third-party app.

Another way is to make sure that you are consistent is with your messaging. You want the look, feel, and message that you are putting out to be extremely consistent. Because confused customers don’t buy. Your audience wants to be able to rely on the fact that she will show up at the same time and in the same place and in the same manner with the same message.

To create a consistent look, my go to resource is:

CANVA - I could tout all the great things about this program for hours. It’s an easy to use design tool with amazing features. You can create your own brand kit in both the free and paid version so that you don’t have to reinvent the wheel every time you want to create a new graphic, freebie, or instagram quote.

By scheduling your content ahead of time you’ll prevent the cycle of on-again-off-again posting.

Try your hand at scheduling your content ahead of time. Scheduling my content has been the number one thing to help me be incredibly consistent when it comes to showing up for my audience.

Podcasts Mentioned 

#6 - Intentional Content Creation

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