At SEICon 2025, Rick Horrow sat down with Shani Coleman to discuss the evolution of Clark County as a hotbed for economic development, especially for sports. Shani Coleman is the Director of Community and Economic Development for Clark County Office of Community & Development in Nevada, bringing over 20 years of experience in strategoc planning, economic development, and marketing. She leads to efforts to diversify the county's economy beyond tourism by driving business attraction, redevelopment, and support programs, including administering millions in aid to small businesses impacted by the pandemic.