Girlfriends Business

70. ThirdLove Co-Founder CEO, Heidi Zak, On Disrupting Women's Lingerie, Her Open Letter To Victoria's Secret, And How She Structures Her Days To Deliver Results

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Heidi Zak is the Co-founder and CEO of ThirdLove, an American lingerie company known for marketing body positivity and offering size-inclusive bras and half-cup sizes. With Brit hosting this episode, she and Heidi shed light on the decades of negativity that came from the women's lingerie industry, and how ThirdLove was formed to be the antithesis of this negative messaging. Brit and Heidi talk about Heidi's open letter to Victoria's Secret, the importance of simplicity when starting your own company, how to lead a large team, and more.

IN THIS EPISODE, WE TALK ABOUT:

  • Heidi's open letter to Victoria's Secret that was published in the New York Times
  • The values and principles that ThirdLove was founded on
  • Disrupting the women's lingerie industry
  • Heidi's leadership learnings
  • How Heidi structures her days to deliver results

RESOURCES

  • Read Heidi's bi-weekly business column on Inc.com HERE.
  • Shop ThirdLove: thirdlove.com
  • Text GIRLFRIENDS to 310-496-8363 for updates and a chance to be featured on the show!

CONNECT WITH HEIDI

Instagram: @heidi

Shop ThirdLove: thirdlove.com

CONNECT WITH BRIT

Instagram: @britdrisc

Squeeze: @squeeze

CONNECT WITH LORI

Instagram: @loriharder

Lite Pink: @drinklitepink

Earn Your Happy: @earnyourhappy

Listen to Earn Your Happy

CONNECT WITH ALLI

Instagram: @alliwebb

Becket & Quill: @becketandquill

Squeeze: @squeeze

...more
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Girlfriends BusinessBy Lori Harder, Alli Webb, Brittany Driscoll
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