Hey guys,

The strategy of selling product is constantly changing and I wanted to share with you the concept of "Content into Commerce," which involves selling products or services on the back of valuable content shared through media channels

I provide examples from New Zealand comedian Joe Daymond and companies such as West Park, Complex, and Barstool Sports, who have successfully monetized their content through merchandise, hot sauce, and frozen pizza.

Others are also embracing this strategy with the likes of the team at You Know Clothing. You may have noticed the content they have been putting out recently which is entertaining and informing all while they are wearing their product within the content.

The key to success is consistently providing value to the audience and establishing oneself as a trusted and reliable source of information.

Thanks for listening and if you received any value in this it would the world to me if you considered subscribing or even sharing on your social media channels and tagging either @stacytapsell or @votion.co.nz

As always, I appreciate you! See you in the next one!

Peace

Stacy