Today, on Hubstaff’s Agency Advantage Podcast, I’m talking with Chantell Glenville, author of the book What Clients Really Want (And the S**t That Drives Them Crazy).

Chantell has worked at some of the world’s top agencies and also managed agencies in her role at Vodafone. It wasn’t until she made this switch to the client side that she realized just how out of touch many agencies are with the real needs of their clients.

In our chat today, Chantell answers the question of what clients really want by laying out the basics you need to get right, as well as how agencies can take their client relationship from good to great.

If you’ve ever had a client fire you when you thought everything was going great, then this is the episode for you.