Now that our customer conversations are remote and virtual, how do you engage as effectively as you did when in person?

For answers, I turned to MariAnne Vanella, CEO and Founder of the lead gen consultancy Vanella Group, best selling author of the award-winning book "42 Rules of Cold Calling Executives , a recipient of the "20 Women Leaders in Business" award, a Top 50 Women Martech Influencers, and a Top 3 on the "40 Most Inspirational C-Level Leaders in Sales Lead Management".

In this interview we explore how you can better connect with executives and engage leveraging a new toolkit, skillset and mindset.

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