Authentic Persuasion Show

[717] Applying the Doctor's Diagnostic Process to Sales


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What similarities can be drawn between a sales process and a doctor's diagnostic process? How does a doctor's approach to building rapport and gathering information compare to the initial stages of the sales process?

Learn how doctors prioritize patient-centric communication, and how the same principle applies to successful sales interactions. Doctors spend the majority of a patient visit asking questions, probing, and testing to ensure accurate diagnosis - mirroring the importance of active listening in sales.

This episode is an excerpt from one of my training sessions where I talk about effective empathy.

Tune in to the full episode for a fresh and enlightening perspective on the art of persuasion!

 


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Authentic Persuasion ShowBy Jason Cutter

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