Marketing has become wildly underrated when making your business. As Peter Thiel once said, an average product that is greatly marketed will always be better than a great product that is not properly marketed. This is why we brought Philip VanDusen on the show today, as he is the founder of Verhaal Brand Design, a branding and strategic design consultancy company. In this interview, he not only discusses the importance of branding, but also how to do  strategic marketing and content creation.

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