Barry Gabster, the founder and CEO of InitiateU, is revolutionizing the advertising game. InitiateU has worked with up to 82 clients per month, mailing over 2 million mailers in one month, skyrocketing their sales from $800k to $8.5 million in gross sales in just one year all by word of mouth.   Speaking of which, listen to Barry on this fun conversation of Thrive LouD with Lou Diamond to learn more about his unique offerings.

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