This is a wisdom packed episode you’ll want to listen to from start to finish! Introducing my guest Amanda Hofman, Amanda is the Co-Founder and CEO of Go To Market, a branded merchandise studio that focuses on creating sustainable, beautiful designs for custom print-on-demand swag shops for companies and brands of all sizes. She sold her company Urban Girl Squad, a networking group for women in 2014 and took several years off to be home with her two kids before starting Go To Market in 2020. We cover everything from the highs and lows of entrepreneurship, finding work life balance in motherhood while running a business and the evolution of the ways companies think about branded merch! 

Main Takeaways of the Episode:

• Taking action and moving forward from a failed business after selling a successful one. 

• Stepping away from a business that doesn’t align with your current family priorities.

• Believing in your value enough to set boundaries and say no to clients. 

• Creating a strategy to translate brand values into quality merchandise. 

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Website: http://www.gotomarket.studio

Instagram: http://www.instagram.com/gotomarketstudio