Episode 76, recorded on Thursday 3rd November 2011. Kathy Mandelstein and David Robinson join us to discuss Lotusphere 2012 and Connect 2012, the W3C Social Jam, RIM’s new music service and more…
Hosts
Stuart McIntyre (blog | twitter | company) & Darren Duke (blog | twitter | company)
Guests:
Kathy (Kat) Mandelstein (aboutme) is currently oversees worldwide marketing programs, web and events as the Director for IBM Collaboration Solutions in IBM Software and for Social Business for all of IBM. Kathy is a regular contributor to BtoB Magazine’s BtoBlog. She also serves on the Board of Directors for Social Media Club and is the Vice President of the local Austin Chapter. Previously, Kathy led the IBM Rational marketing team focused on the business value of effective software delivery. In the spring of 2011, Kathy served on the IBM Executive Corporate Service Corps in Rio de Jainero.
Kathy has been a pioneer in launching successful web and social media marketing efforts, as well as developing dedicated web communities dating back to the time that she led developerWorks and alphaWorks in addition to marketing programs to developers for IBM. Her past history includes leading various marketing, channel and Web development teams in IBM. Before joining IBM, Kathy managed one of the earliest successful retail Web sites at JC Penney. Kat holds a B.S. in Advertising with Minor in Marketing from the University of Texas at Austin and a Global Leadership MBA from the University of Texas at Dallas. She lives in Austin, Texas with her husband and pomeranian, Luna.
David Robinson (twitter) is a software engineer at IBM, currently focused on emerging social standards, including security standards. He is a former chief programmer for a global development team and has worked with customers in a variety of industries from manufacturing to banking. He holds a B.S. in Computer Science and an M.B.A. from Duke University.
Topics
Lotusphere 2012
* Major details for the unititiated
* January 15-19th, 2012
* Disney Dolphin and Swan, Orlando (is the Yacht Club being used this year?)
* What’s the theme this year?
* ‘Business. Made Social’
* What are the costs of attending? Early bird deal etc?
* How many years constitutes an alumni “past attendee”?
* What has changed from previous years?
* Social Media
* Will you be Livestreaming Content?
* Lotusphere Social Aggregator is back. Register your blog
* What else do you have planned?
* Will students be back like last year?
* If I want to speak, what do I do and when is the deadline?
* When will the agenda (days, tracks, sessions) become available?
Connect 2012
* What is it?
* When?
* Monday and Tuesday
* Who’s it aimed at?
* People on the business side that aren’t technical – all le...