Hey everyone. This is Kirk here again from Option Alpha and welcome back to the daily call. Today, we're going to be answering the question, "What is the process of online trading?" Online trading is simply the process of buying and selling securities, whether it's stocks, options, futures, Forex, commodities, etcetera through the internet. This process is actually relatively new because say 25, 30 years ago, very few, if any, brokers were actually allowing retail traders to go online and actually process buy and sell orders. Although it seems like it's been around forever for most people who are new to trading, it's actually not the case. Now, this is good for retail investors because as the industry continues to consolidate, as technology advances, this has definitely reduced the price and the hurdle to get into online trading. We've seen a lot of broker commissions start to decrease. Even just in the last 30 days, we see a lot of brokers start going towards zero which we have predicted for many years.

This trend will continue and the process of online trading is now going to start to evolve into the next stage which is through automation, through the use of better technology and AI systems and bots. What once was online trading as a process and means where an investor could point-and-click to choose their investments, we are now starting to see the shift and have already started to see the shift in the last couple of years towards the process of automation through online trading. I think that's going to be the big trend in the future. Again, if you are a retail investor, this is really exciting stuff for you because all of this means better returns, less friction in the market, better and more efficient cost structures and this is better for your portfolio in the end. Hopefully this helps out. As always, if you guys have any questions, let me know and until next time, happy trading.