The Customer Experience Podcast

78. 3 Ways To Improve Data Literacy w/ Piyanka Jain


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Data literacy is knowing how to read and understand data — such as the difference between a histogram and a flow chart. Data maturity is knowing how to use data to make decisions — like giving your customers what they want the most.    Right now, a time of great change, is the perfect opportunity to invest in growing a data culture so that in the post-pandemic world, you’ll have both the data literacy and the data maturity to thrive.   In this episode, I interview Piyanka Jain, President and CEO of Ayrng, about how to build data literacy and create citizen analysts. What we talked about:   - The definition of data literacy and its relationship to data maturity   - How data maturity is like making falafel   - Why a healthy data culture is foundational to crafting customer experience   - Why data personas precede data literacy   - Best practices for improving data literacy (3 problems to overcome)   Check out this resource we mentioned during the podcast:   - Ayrng’s data scientist and citizen analyst Academy   Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.
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The Customer Experience PodcastBy BombBomb

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