The Purposeful Marketing Podcast

#78: How to evaluate your career in B2B marketing and life? Ft. Mary Keough, Director of Product and Content Marketing


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Welcome back to the Purposeful Marketing Podcast, where real talk meets marketing insights! Aaron, Mary, and James are back with a no-holds-barred episode, diving into the nuances of career decisions and growth. In this candid conversation, Mary opens up about her recent career move and the thought process behind it.

The episode kicks off with Mary sharing her journey of landing a new position, driven by her aspiration for growth and leadership. She sheds light on the internal struggles, decision-making dilemmas, and the pivotal role of having a career growth checklist. As Mary recounts the pivotal moments of her career pivot, the team reflects on the challenges and opportunities that come with making bold career moves.

Listen in as Mary elaborates on how her desire for a broader leadership role led her to the perfect fit at Colab Software. The discussion unfolds into the importance of evaluating growth opportunities, aligning with personal career goals, and the dynamic interplay between current roles and aspirational positions.

Aaron prompts Mary to delve deeper into the decision-making process, exploring how she weighed the growth potential at her current job against the exciting prospects offered by the new opportunity. The episode becomes a rich source of insights for anyone navigating career crossroads, pondering their next steps, or contemplating a leap into leadership.

The trio emphasizes the value of creating a career growth list, setting clear boundaries, and seeking advice from trusted mentors during times of uncertainty. The conversation takes a turn towards addressing questions about crafting your own position within a company and the art of approaching career transitions with purpose.

As Mary shares her experience and wisdom, the episode becomes a guide for professionals facing similar dilemmas, offering actionable advice and a realistic perspective on the ever-evolving landscape of career decisions.

~Market with purpose for the everyday practitioner ~

Connect with the hosts:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary Keough⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Aaron Weekes⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠James Boeckmann


⁠⁠⁠⁠Do you need B2B podcast strategy and services?

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The Purposeful Marketing PodcastBy Mary Keough, Aaron Weekes and James Boeckmann