Video—you need to start using it now.

This is Part 2 of my conversation with Joeri Schilders (a.k.a. The Magic Sauce), and in this episode, we’re talking about how video isn’t about perfect content—it’s about connection.

Connect with Joeri on LInkedIn.

Joeri helps solopreneurs and self-employed professionals grow their reach using video, and he’s got a rock-solid case for why you should be pressing record.

I’ve used video for job interviews (hello, Wicked Campers!), client proposals, and quick check-ins—but after this chat, I’m realising I could be doing a lot more.

🎥 Why video beats text when it comes to building relationships—it’s not about going viral, it’s about connection.

📱 You don’t need fancy equipment—if you’ve got a phone, you’ve got everything you need.

📩 Why video messages can replace meetings—asynchronous communication = more efficiency.

🚀 Forget perfect, embrace the cringe—polished content doesn’t build trust, real moments do.

📝 The one challenge for you today—record a short video and send it to just one person.

This episode is packed with practical tips and a serious push to just start—so if you end up posting a video, tag us! We’d love to see it.

🎧 Hit play and let’s get into it.

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