Go Get Great

79. How to Create a Lead Magnet Your Audience Can’t Resist


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If you’ve ever wondered how to create a lead magnet that actually drives sales and grows your email list with the rightaudience, this episode is for you. Whether you’re just starting out or already have a freebie in place, we’re diving deep into the strategies that will set your lead magnet up for success.

Here’s what we’re covering: 👉 What makes a lead magnet successful – It’s more than just building your list. We’re focusing on attracting people who will actually buy from you. 👉 Brainstorming lead magnet ideas – Stuck with too many ideas (or none at all)? I’ll walk you through how to choose a topic based on your audience’s FAQs, pain points, and interests. 👉 Evaluating and updating your current freebie – When was the last time you revisited your lead magnet? If it’s been more than six months, it’s time to assess and refresh. 👉 Creating multiple lead magnets – If you offer different services or products, I’ll explain why one lead magnet isn’t enough and how to create freebies for every segment of your audience.

From solving audience problems to positioning yourself as an expert, this episode is packed with actionable tips to help you craft a lead magnet that connects, converts, and drives real business results.

 

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Hit follow and please leave a review if you enjoyed this episode! The kids and I might even bust out a happy dance! 💗 - Brittany

 

 

00:00 Intro

2:40 Goal of a lead magnet

5:10 The secret to lead magnets

7:20 No ideas or too many ideas?

8:50 Brainstorming ideas for your lead magnet topic

20:00 Already have a lead magnet?

30:00 Wrap up

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