Makers.dev

79 SaaS Deep Dive with Johnny Tong


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We talk with Johnny Tong about how he bought a SaaS and is now struggling to grow it. Should he rebuild it? Dive into marketing? Rework the onboarding flow? Buy a bunch of ads? 


 00:00 Intro 
 02:47 What Johnny is looking for 
 10:01 SurveyBot overview 
 15:29 Buyer's guide 
 22:00 "The funnel" 
 28:45 Onboarding friction 
 33:49 The ups and downs of build vs buy 
 41:19 Conversion rate 
 44:19 Marketing vs coding 
 50:47 The end goal 
 57:43 Getting professional help 
 59:00 Deeper understanding 
 
 Timestamps created with https://clips.marketing by @cgenco 
 
 Buy Grow Repeat Podcast: https://buygrowrepeat.com/ 
 Find Johnny here: https://twitter.com/johnnytong 
 
 Books: 
 
 - The War of Art 
 - The Artist's Way

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Makers.devBy Chris Achard and Christian Genco

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