GTM Made Simple

794. Top 3 Best-performing ABM Strategies with Daniel Englebretson


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I (Sangram) put up a poll on LinkedIn.

What, I asked, is your top ABM strategy?

Almost 1,000 people responded. The results:

  • Demand gen - 60%
  • Velocity - 17%
  • Expansion - 14%
  • Retention - 9% (this one shocked me)

I wanted to talk to someone about these and get insights into what I uncovered.

In this episode, Daniel Englebretson, a 10x Award-Winning, 2019 Innovator of the Year, and best-in-class ABM practitioner, joins me (Sangram) to discuss the 3 must-know, best-performing ABM strategies.

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GTM Made SimpleBy Sangram Vajre

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