We were shortsighted. We thought the web was the end destination for content. Really, it was just a cog in the omni-channel universe around us. In this episode of Content Matters, host <a href="https://www.linkedin.com/in/bmosherzinck/" rel="noopener noreferrer">Barb Mosher Zinck</a> talks with <a href="https://www.linkedin.com/in/scottabel/" rel="noopener noreferrer">Scott Abel</a>, the CEO and Chief Wrangler of the <a href="https://thecontentwrangler.com/" rel="noopener noreferrer">Content Wrangler</a>, about content strategy and information enablement.

We were shortsighted. We thought the web was the end destination for content. Really, it was just a cog in the omni-channel universe around us. In this episode of Content Matters, host Barb Mosher Zinck talks with Scott Abel, the CEO and Chief Wrangler of the Content Wrangler, about content strategy and information enablement.

We were shortsighted. We thought the web was the end destination for content. Really, it was just a cog in the omni-channel universe around us. In this episode of Content Matters, host <a href="https://www.linkedin.com/in/bmosherzinck/" rel="noopener noreferrer">Barb Mosher Zinck</a> talks with <a href="https://www.linkedin.com/in/scottabel/" rel="noopener noreferrer">Scott Abel</a>, the CEO and Chief Wrangler of the <a href="https://thecontentwrangler.com/" rel="noopener noreferrer">Content Wrangler</a>, about content strategy and information enablement.&nbsp;

797. Scott Abel Dishes on Content Strategy and Information Enablement‪

Welcome to GTM Made Simple. Join host Sangram Vajre, WSJ and USA Today bestselling author, speaker, and co-founder of Terminus, as he meets with the most influential go-to-market leaders and helps you confidently answer: what's my next move?

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797. Scott Abel Dishes on Content Strategy and Information Enablement‪

797. Scott Abel Dishes on Content Strategy and Information Enablement‪