The Being Guide

#8 | Balance and boundaries with social media | Jeff van de Zandt


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My guest on today’s show is founder, creative director and social media sensation Jeff van de Zandt.

Jeff is the Co-owner and Director of Workshop Creative, a marketing agency specialising in musical theatre, with a portfolio featuring School of Rock, Hamilton and Moulin Rouge to name a few. 

You might also recognise him as the guy behind the hilarious Tik Tok videos, with a niche for turning routine pandemic press conferences into content gold. 

Jeff shot to fame in 2020 after his infamous Scott Morrison video went viral, racking up hundreds of thousands of views. He continued to create content throughout Melbourne's countless lockdowns, sharing hundreds of videos and providing the much needed reprieve sought by many at that time. 

As his popularity continues to rise, Jeff is a man in demand – being sought after for brand collaborations by the likes of Amazon, Google, Instagram, Opera Australia and Pepsi. 

In this episode, I’ll be finding out how Jeff manages to balance all of this and what boundaries he has in place as the lines blur between his professional and personal life. 

We’ll also be getting to know the human behind the screen, finding out how he navigates the peaks and troughs of life as an influencer, unpacking what he really thinks about social media and seeking to understand how, if at all, he manages to maintain a healthy relationship with it.  

Jeff is a real delight of a human who offers candid insight into a domain that so many of us struggle with - social media. I know you'll enjoy this conversation as much as I did. 

Tik Tok: @jzandt

Instagram: @jjzandt / @itisntwork

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The Being GuideBy Charlotte Horn