Dionne Williams, creator of Emerge! Fashion Show New York Fashion Week interviews J. Alexander Martin co-founder of FUBU.
J. Alexander Martin discusses building the fashion brand FUBU, what FUBU stands for, the iconic LL Cool J wearing FUBU in Gap ad, the ups and downs of building a brand and so much more!
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LINK TO VIDEOS: https://www.youtube.com/channel/UCqD0FTuMo-tbHda_-mcjC4Q