Beyond Marketing

8. How to negotiate a B2B deal


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In this episode, we explore key strategies for negotiating in B2B environments. Learn how to:

  • Prepare effectively and build trust.
  • Leverage your value proposition.
  • Handle objections with confidence.
  • Close deals that foster long-term partnerships.
  • Ideal for marketing professionals and B2B sales teams looking to enhance their negotiation skills.

    Tune in for actionable insights!

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    Beyond MarketingBy Jim Rodin