Sat in the passenger seat of this one and just took in the learnings from one of the best in the business world at the moment. Isaac John, founder of YKTR and newly introduced YKTR Media came round for a coupley colds in the bar while I picked his brain. How he came about starting, why he started, inside knowledge on his business, tips for anyone making decisions on what to do with their life as well as opening up about his footy career, chuck the headphones in and enjoy this one. Thanks for popping thru bro. Music credit - Tomorrow by Six60