Alan & Ben try out a new episode format - the lightning round! Our hosts answered five questions Separately and come together to discuss their answers. 

The questions we're tackling in this round are:

1. What is a company that most people have never heard of that you think could be huge?

2. What is a company that is currently popular but that you don't think will stick around?

3. What is a stagnant or slowing industry that you think is ripe for disruption?

4. What is a DTC branded product category opportunity?

5. What is a product that you could not live without and would you invest in their business?