In this episode, we sit down with Monique Zytnik, a global internal communication leader and author of Internal Communication in the Age of Artificial Intelligence. Together, we explore how AI is reshaping internal communications, why strategy matters more than ever, and how communicators can empower leaders in a rapidly changing landscape.

What You’ll Learn:

- The role of AI in transforming internal communications and what this means for comms professionals

- How immersive communication can make internal messaging more engaging and impactful

- Why strategy and data are essential in cutting through information noise

- The importance of training leaders to communicate effectively at scale

- How internal networks can strengthen organizational culture and improve communication

Stay tuned to discover actionable insights and tips that will elevate your approach to internal communication!

Episode Highlights:

0:00 - Introduction

1:15 - Guest Introduction: Monique Zetnik

5:20 - Content vs. Strategy in Communication

10:45 - AI’s Role in Communication

15:30 - Defining Effective Strategy

21:00 - Leadership and Internal Comms

27:15 - AI Tools and Navigating Technology

33:00 - Immersive Communication

38:50 - Internal Networks & Employee Influence

45:00 - Prompt Engineering

48:30 - Advice for Communicators: Upskilling and the Future

51:10 - Closing Remarks

Resources & Mentioned Links:

Monique Zetnik’s Book: Internal Communication in the Age of Artificial Intelligence – https://www.amazon.com/Internal-Communication-Age-Artificial-Intelligence/dp/1637426046

Recommended Listening: Shell Holtz and Neville Hobson’s Podcast - https://www.nevillehobson.com/podcasts/

Additional Reading:

TechCrunch : https://techcrunch.com/

VentureBeat : https://venturebeat.com/

About the Guest:

Monique Zytnik is a Berlin-based leader in global internal communications. Her campaigns have been recognized by industry giants like Gartner and the Digital Communication Awards. Monique shares her expertise through publications, podcasts, and conferences, providing a fresh perspective on the role of AI in communication.

Connect with Monique:

LinkedIn: https://www.linkedin.com/in/moniquezytnik/

Website: https://www.moniquezytnik.com/

Follow me for more content here:

LinkedIn:

https://www.linkedin.com/in/mklein818/

Changing The Terms Website:⁠

https://changingtheterms.com/