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Welcome to the fourth roundtable of the Fintech Marketing Podcast season 2, where your host Mariette Ferreira is on a mission to continue learning how the world’s hottest fintech start-ups and most innovative financial service brands drive growth through modern-day marketing.
In today’s episode, we look at how fintechs use prerformance marketing for growth. What role should performance marketing play in a healthy marketing mix? How scalable is performance marketing? And how do startups get performance marketing right?
We’re going to speak to companies that invested in performance marketing, what they’ve learnt, and the role that it plays in their business growth. We also look behind the scenes of 11:FS’ own performance marketing to share our insights. All of this and much more on today's show!
We are joined by:
This season of Fintech Marketing Podcast is sponsored by Visa
If you enjoyed the show, don't forget to subscribe to never miss an episode and leave a review on iTunes and every other podcast app! Spread the Fintech Marketing love by sharing or tweeting this podcast.
Follow us on Twitter: www.twitter.com/11fs where you can join the conversation, alternatively email [email protected]!
Special Guests: Bethany Wilson, Christoffer Pettersson, and Harry Eddowes.
By The 11:FS Team5
55 ratings
Welcome to the fourth roundtable of the Fintech Marketing Podcast season 2, where your host Mariette Ferreira is on a mission to continue learning how the world’s hottest fintech start-ups and most innovative financial service brands drive growth through modern-day marketing.
In today’s episode, we look at how fintechs use prerformance marketing for growth. What role should performance marketing play in a healthy marketing mix? How scalable is performance marketing? And how do startups get performance marketing right?
We’re going to speak to companies that invested in performance marketing, what they’ve learnt, and the role that it plays in their business growth. We also look behind the scenes of 11:FS’ own performance marketing to share our insights. All of this and much more on today's show!
We are joined by:
This season of Fintech Marketing Podcast is sponsored by Visa
If you enjoyed the show, don't forget to subscribe to never miss an episode and leave a review on iTunes and every other podcast app! Spread the Fintech Marketing love by sharing or tweeting this podcast.
Follow us on Twitter: www.twitter.com/11fs where you can join the conversation, alternatively email [email protected]!
Special Guests: Bethany Wilson, Christoffer Pettersson, and Harry Eddowes.