My guest today is Stephen Key (@stephenkeymedia). Stephen is a product developer who changed the product licensing game with his book One Simple Idea, a book that has taught thousands of people how to bring their ideas to market. Stephen and I talk about the role of creativity in a meaningful life, how his creative process has helped him be successful in very different industries, how he has learned from failure, and the impact that his books have had on others. We also discuss how The Obstacle is the Way by Ryan Holiday has changed the way he works and communicates. You don't want to miss this episode!