The Fierce Social Podcast

8. Why Having Relatable Content Will Make You More Sales with Dr. Ashly Locklin


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The first thing a potential follower will do when they land on your page is read your bio, but after that, what steps do you need to take to ensure that person turns from a follower to an actual customer?     In today’s episode, I’m talking to Dr. Ashly Locklin, an educator turned online business owner and course creator.   During the next 30 minutes, Ashly covers how to turn personal anecdotes into stories that can be part of your personal brand. She speaks on turning real life stories into content you can share with your audience online and sharing your gifts with others.   In this episode, we cover:
  • Ashly shares how she entered the online business world [0:33]
  • How to turn storytelling into a skill you can market online and make part of your own brand [3:39]
  • Translating stories into content for online platforms [9:57]
  • Sharing your gifts with others and being authentic [17:04]
  • The psychology behind creating excitement around your content and services without needed to slide into people’s DMs [21:31]
  • Ashly shares how she works with her clients and how she generates business [26:32]
  Connect with Ashly:  Instagram: https://www.instagram.com/drashlylocklin/   

Connect with Mandy:

Connect on IG:  @themandyemerson @thefiercesocialsociety

https://www.themandyemerson.com/ 

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The Fierce Social PodcastBy Mandy Emerson

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