Henry Gomez and I welcome Charlotte Mair, named by Ad Age as one of the Leading Women Europe 2021. She is the founder and managing director of her own cultural marketing agency, The Fitting Room. Charlotte’s story will resonate with American viewers. She started with virtually nothing in her bank account, and built a major branding and cultural marketing agency from scratch. We talked about her beginnings, how she turned expectations on their head and thrived as a minority entrepreneur. Don’t miss this conversation!