Skift Meetings Podcast

#80 Tim Flors & Oral Muir: The Future of Group Bookings

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This episode features Tim Flors, chief customer officer at Groups 360 and Oral Muir, vice president partnership development and global distribution at Hilton. 

The conversation focuses on how group bookings are evolving and how the integration and partnership between Groups360 and Hilton is leading the way.

Here are a few of the topics we cover:

  • An high-level overview of how global distribution works from hotel perspective
  • Explore the power of discovery, filtering and instant booking online
  • How to tackle RFP and lead spam and why conversion is what really matters
  • All group and small meetings booking will be fully automated in the near future
  • Why planners should embrace systems that allow for a transparent, simple and efficient world


    • This episode was produced in partnership with Groups360

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    Skift Meetings PodcastBy Skift Meetings
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