Posed for Success

8.0 - Using Photos to Strengthen Your Brand


Listen Later

If you haven't learned by now, my message is for all women for building online businesses to recognize that the most vital components of building a business is YOU.

That's what personal branding is all about. You want to be able to show up as the face of your brand because what you have to offer is unique to you and only you.

So why do you need photos for your personal brand? To show people who YOU are. So they can connect and resonate with your product, service or experience.

When it comes to standing out in any market, where you are bombarded by 7000 + advertisements a day, you're going to have to find a way to stand out from the crowd. If you are selling the same product as three hundred people in your neighborhood what are you going to do to stand out and make yourself look different from them?

So let's make sure we are getting Personal Branding Photos done for your business.

Not all photos are created equal. In fact, bad photos may be hurting your business or brand.

I'm talking about photos that are not taken with intention or that are not representing your brand to the best of its ability.

There are four ways that bad photos could be hurting your business.

How bad photos are hurting your business/brand

  1. You won't be taken seriously
  2. You're not seen as a professional
  3. People will not engage or stay on your page or website
  4. You will confuse your clients and confused clients don’t buy

What the right photo can do for you

  1. Build rapport
  2. Establishes you as a leader in your field
  3. If you invest in yourself, you’ll invest in your clients
  4. If you care for yourself you’ll care for your clients

Steps to get better photos in your business

  1. Do a website or social media audit of your images (Sign up here for a free consultation and website audit with me.)
  2. Hire a professional
  3. Learn how to take better photos yourself

If you are interested in learning about how to take better pictures with your smartphone you are in luck. I have just released my mini course called MAKE YOUR SMARTPHONE PICTURES LOOK PRO!

This is an amazing mini course where we go over everything from the tools that you need to the techniques that you can learn to improve the photos you take with your smartphone. We even go over editing your photos! Head on over to: www.brittanybennionphotography.com/episode8 for more information 

Join The Content Collective
The answer behind: "What do I post today?"

Join Brand Builder's Bootcamp TODAY!

...more
View all episodesView all episodes
Download on the App Store

Posed for SuccessBy Brittany Bennion