David Furzer-Jones is co-Founder of Cult Kits, the destination for football fans to find their favourite shirt.

David discusses the brands evolution, from a side-grind blog to the extensive archive of iconic jerseys we see today, as well as his own journey running parallel to it.

We touch on nostalgia and its role as one of the pillars of the brands identity and how walking your own path, with intention, delivers fulfilment and sets and example – he wanted a job in football so went out and made one!

Plenty of gold in here once you wade through 4 minutes of tales from the front line of fatherhood and male pattern baldness.

Enjoy!

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